Oct 5, 2009

TBWA New AOR for British Columbia Egg Marketing Board (BCEMB)

TBWA\Vancouver is pleased to announce that they have been chosen as Agency of Record (AOR) for the British Columbia Egg Marketing Board (BCEMB).

"We are thrilled to be working with the BCEMB,” said Andrea Southcott, President of TBWA\Vancouver. “They’re a group that is very open to new and innovative ways of doing things. It’s a strategic and creative opportunity that we are excited to take on.”

The agency was awarded the business on September 21st following a month long pitch process. Responsibilities will include strategic planning, creative development, production, and media planning and buying.

“We are really happy to start working with TBWA\Vancouver,” says Grace Cho, Communications and Marketing Coordinator for BCEMB. “We are impressed by their depth of consumer understanding and their strategic acumen. We look forward to applying that and their creative capabilities to our business.”

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